As part of an internal reorganisation, we created a brand identity for a new MENAS parent entity in London, International Foundation for Aids to Navigation (IFAN), along with full collateral and digital marketing for the organisation, outlining its role and capabilities. In addition to navigational aids, IFAN also leases out a multi-purpose ship, the 3,526 tonne OSV Relume for a variety of activities. In addition to creating printed material about the ship, we conducted a photoshoot on board, plus production of 25 VRs showing 360-degree views of all levels and facilities for prospective clients. Today the ship is rarely out of commission.

IFAN’s overall objective is the promotion of safety at sea and the protection of the marine environment. Headquartered in London, it achieves this by contributing to the efforts of several other maritime organisations, through education and funding of global Aids to Navigation initiatives. It operates several commercial subsidiaries, generating revenue which is re-invested in maritime hard and soft infrastructure initiatives. IFAN links with entities such as the International Association of Marine Aids to Navigation and Lighthouse Authorities (IALA), Straits of Malacca and Singapore Fund, amongst others.