Designing a 50-year milestone
An Annual Report production that celebrates over five decades of achievement, seen through pivotal milestones
We worked with Esterad many years ago, designing fund documentation. This time around, we were delighted to be apponinted to craft the company's 50th year annual report. We wrote primary headlines and pullout copy and created the overal concept - showcasing selected milestones as a pictorial spread, but remaining focused on the factual reporting of 2023 information to stakeholders.
A gatefold cover featured a blind embossed headline and the interior pages were presented through a consistent grid with significant areas of clear space. The result is a crisp, understated design that signifies the confidence with which Esterad is set to embrace its next five decades.
Client: Esterad
Discipline: Annual Reports
Sector: Financial Services