From its small beginnings a decade ago, Back on the Move Osteopathy has continually embraced the concept of integration in healthcare. Now the practice has moved to new premises in Seef District, expanding its operations to provide fully integrated healthcare through an extensive range of core services such as Osteopathy, Physiotherapy, Chiropractic, Traditional Chinese Medicine and much more - backed up by various therapeutic massage therapies and a dedicated rehabilitation facility.

Each one of these has been branded by us with a full suite of collaterals and a brand manual that controls the various brands and sub brands. Back on the Move offers core health modules while Back to Back provides a large array of massages with Re backing up the primary services through a dedicated rehabilitation facility. In addition, a seperate healthcare service, beRehab, previously located in Zallaq, has been incorporated within the newly commissioned Back on the Move treatment complex in Seef.

Having supported Back on the Move since inception, we evolved the masterbrand to its current form and created the group's sub brands, together with various environmental considerations such as signages and wayfinding, with graphic treatments for glass panels and external billboards. We are developing a comprehensive website for the centre and have created standards and templates for social media. 

We continue to consult for Back on the Move as they explore new horizons and push the boundaries of integration in complementary healthcare.